Website maintenance, optimization and promotion (MOP) is extremely important for any website and for any new website it is critical. I use a number of methods to get your site higher in search engine indexes and more exposure on the internet to your target market. Depending on the content of your site and with a quick analysis of your target market I will determine the best strategy for you. I will tailor your MOP program to suit your needs and your budget.
Once your site is up and running I will implement a maintenance program to suit your needs. This usually incorporates a monthly report with analysis of your website statistics with suggestions on improvements. I also will help you to keep your site fresh by uploading an agreed number of articles to your website that you provide. If needed I can incorporate a package that I will write these articles from information supplied by you.
As a suggestion I suggest that I also included in this maintenance is security monitoring. This ensures that your site is scanned regularly to ensure that you do not become a victim of malware and security breaches to your site. I can identify if your site has been hit with the latest malware attack and alert you.
I can also incorporate a number of other site updates depending on your needs. This can include image banners upload either designed by Spurky Designs or supplied by you. These banner advertisements can be linked to pages with in your site or to outside sites.
When I talk about optimization, I mostly concerned about optimization for search engines. I will generally do the following to improve your site:
- check and add alt tags to your images (if needed we will need you to provide a title and description of your images)
- check and add metatags to all your articles
- ensure your site's sitemap is Google and Yahoo submittable (if Spurky Design has done the website development then your sitemap is submittable).
- check that your site is using the best compression for faster loading
- check that site has the relevant keywords in your articles that match your metatags.
Depending on your site and your target market will work out the best recommendations for promotion. I can use video uploading on youtube and other similar website. Twitter and facebook setup and/or updating. Forum posts that are related to your industry and products can also been beneficial; but I never spam any site as I believe to be effective with your website promotion my methods need and will always be professional and relevant to your business or organization.
Plus I use fundamental techniques as submitting your XML based sitemaps to google yahoo and other top level search engines. Plus manual submission to search engines indexes is also extremely important.
I will also look at a number of other site submissions and social networking opportunities.
How much does this all cost?
As with our website development I will cater a MOP program to suit your needs. Your MOP program will be as unique as your business. Please contact me and I will send you a proposal.